Augmented Reality

INCREASE YOUR ROI In the modern age, print alone is not enough to truly lift your ROI, however, neither is purely digital marketing. Something new and different is a chance to seize some space in a market that is not yet saturated, while reducing the traditional weak points of printed media like untraceability and low conversion rates. Analytics tools can be used to track views, interactions and exactly where a user has focused their attention, which makes measuring ROI significantly easier than it otherwise would be for a printed campaign. This information is incredibly valuable for marketing campaigns, as it is one of the only ways of fully proving the significance of your efforts, as well as validating genARate’s impact as a platform. However, like any other marketing tool, campaigns need to be carefully planned out and executed effectively to succeed. Make sure the campaign approach is agreed upon, the project meets its potential and exceeds the end-user’s expectations. The global market for AR products will surge by around 80% to $165 billion by 2024. 2 GLOBAL MARKET INSIGHTS