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Wembley National Stadium Limited © 2001 - 2017. All Rights Reserved.
4. Membership Tiers
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Bobby Moore – Type treatment
The examples left are created using the following:
Kerning:
Tracking:
Sackers Gothic Std Heavy (lowercase)
Superior Title Regular Italic (lowercase)
Size:
Leading:
25pt
27pt
Optical
0
Type treatment 1
Type treatment 2
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Kerning:
Tracking:
Size:
Leading:
84pt
84pt
Optical
20
for a reason
for a reason
Our hero typography is a key feature of our look and feel.
It is constructed using two typefaces. The key word of
the headline should feature in Sackers Gothic Std Heavy
(lowercase)and the supporting words should be rendered
with Superior Title Regular Italic.
We have two type treatments executions. The the type
treatment 1 has the key word of the headline bleed over
the imagery. Please ensure to match the colour of the
background texture so that this works effectively.
Type treatment 2 should be rendered in Bobby Moore Red
or black. Please don’t use this over imagery.
Please note that kerning adjustments may need to be made.
19231 CW Brand Guidelines.indb 55
12/04/2017 15:22